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DIGITAL MARKETING

General Information

Professional Program in Digital Marketing

Duration: 900 academic hours

Delivery Mode: In-Person

Description

Digital Marketing

The Digital Marketing (with Drone Specialization) program is designed to prepare professionals in digital marketing, content creation, and multimedia production.

It integrates strategic marketing fundamentals, web design, social media, digital analytics, artificial intelligence tools, and a specialization in audiovisual production with drones.

Through hands-on labs and real-world simulations, students will develop both technical skills and strategic insight to execute effective digital campaigns across multiple industries.

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What will you learn?

  • Website design and development

  • SEO and website optimization

  • Marketing and sales strategies

  • Social Media & Inbound Marketing

  • Content Marketing & Email Campaigns

  • Graphic design for digital campaigns

  • Digital analytics with Google Analytics

  • CRM and automation

  • Use of AI tools in marketing

  • Drone operation and cinematography

  • Professional portfolio development

Academic Methodology

  • Structured training that combines strategic theory with hands-on practice.

  • Students work on real-world projects, including website development, content creation, social media management, campaign design, and digital marketing simulations.

  • The program culminates with a Professional Digital Marketing Capstone Project, where students integrate strategy, content, analytics, and multimedia production in a simulated professional environment.

Who Is This Program For?

Upon Completion, You Will Be Prepared For:

  • Individuals interested in digital marketing

  • Entrepreneurs

  • Content creators

  • Professionals looking to update their skills

  • Individuals interested in audiovisual

  • Production with drones

  • Digital Marketing Specialist

  • Social Media Manager

  • Content Creator

  • SEO & Analytics Assistant

  • CRM & Automation Specialist

  • Drone Media Content Producer

Class Breakdown

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DIGITAL MARKETING

Length of Program: 11-12 months (900 hours) - Credential: Certificate

POTENTIAL EARNING: $53,252.00*

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The digital marketing certificate is designed to provide students general background in digital marketing and an introduction to the rapidly growing and evolving career field. Students will be exposed to the fundamental concepts and principles of the digital experience, focusing on the tools, and learning skills necessary to solve business problems and develop marketing opportunities. This course will provide hands-on experience in, but not limited to e-commerce, media planning, branding, online advertising, display advertising, digital campaigns, social media marketing, and mobile media.

 

* Salary information comes from Salary.com and is provided for planning purposes only. Actual salary will depend on the student's skill level, credentials earned, experience level, and location.

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